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Strategic Channels

At Harbinger National, our strength lies in our ability to adapt sales and marketing strategies to the unique needs of each channel we serve. With decades of combined experience, our team brings deep industry knowledge, strong relationships, and tailored support to four core markets: Janitorial, Retail, MRO/Industrial, and Office Products. We understand that each channel operates differently, so we approach each with a customized strategy that drives visibility, growth, and long-term success.

Office Products

With years of experience in the evolving office products market, we help manufacturers adapt to shifting buyer expectations. From core supplies to emerging workplace needs, we tailor strategies to fit every stage of the product lifecycle.

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Retail

We understand the fast-paced demands of retail and position products for maximum visibility and sell-through. Whether it’s navigating planograms, seasonal resets, or private label opportunities, our team delivers customized support to meet retail buyers where they are.

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Industrial/MRO

Our team brings deep insight into the industrial and MRO landscape, aligning product positioning with the needs of procurement teams and end-users. We help manufacturers gain traction in this performance-driven, solutions-oriented space.

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Janitorial

Harbinger National brings targeted expertise to the jan/san space, supporting manufacturers with tailored strategies and strong distributor relationships. From BSCs to national accounts, we help drive growth in this specialized, compliance-focused channel.

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© 2023 by Harbinger National

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